
The Franchise Player or the Franchise Customer?
Why Every Travel Baseball Family Needs to Understand the Business Behind the Dream. The Leadoff I am 50 years old. I’ve been in travel baseball

Why August, September and October are Your Most Important Months
As we enter the final days of our Application Phase (May, June and July), I find myself reflecting on what this season is truly about.

An Open Letter to Vahn Lackey
Dear Vahn, We know of each other, but we do not know each other deeply. Yet there are moments in life when someone’s journey speaks

Fall Baseball is Combine Season, Not Championship Season
We are only weeks away from the start of the fall baseball season and too many players are approaching it with the wrong mindset. The

Operate on Fuel, Not Fumes
As July comes to a close, baseball enters one of its most important seasons. Not because of games, but because of growth. For many players,

Before You Become an Elite Player, Build an Elite Mission
Every summer, I watch talented baseball players chase the same goal. “I want to be elite.” That is a worthy aspiration, but it is not a

Summer Is No Longer About Playing. It Is About Performing.
Summer baseball is different. The spring is filled with opportunities to learn. Players experiment. Coaches teach. Mistakes become lessons. Summer changes everything. College coaches are evaluating.

Why Counseling Matters More Than Ever in Player Development
Every year, our player development system enters what we call “The Forge” during May, June and July. This is the application phase. Players are expected

If You Can’t Define It, You Can’t Deliver It
The recent discussion about Major League Baseball potentially eliminating high school draft picks, reducing the draft to 12 rounds, and eventually expanding opportunities internationally has